linkedin

Pinterest And Automotive Industry

Pinterest is a rapidly growing social network founded in 2009 by Ben Silbermann. In December 2011 it hit the top 10 largest social network services with over 11 million visitors weekly. One month later, in January 2012 Pinterest had more visitors than YouTube and Google+. In March the same year, Pinterest became third most popular social network after Facebook and Twitter. In February 2013 it already had 48.7 million unique users worldwide, which means that it grows at 400 percent in just one year.

Before August 2012, Pinterest was not user-friendly as it is today, because a registration was not so simple. For user to register, an invitation was required. So if you do not have a friend who is already a registered member, you need to send a request to the administrator, which would later be approved, and you would get the invitation from the admin. Now it's not so complicated, you just need to type in your basic info and you're a registered member.

Pinterest and Automotive Industry is a social network based on pictures and videos you '' pin '' on your pinboard. You create Pinboards based on the content you want to post, and in that way way you connect with users with the same interests. It's simple, user friendly and interesting. The dashboard is vivid and full of content, but not unnecessarily cluttered.

That makes Pinterest ideal for promoting products and services to the audience with right interests. But brand owners are not using Pinterest for this purpose as they should.

Automotive is a word which represents any form of self-powered vehicle. Automotive industry covers companies and organizations involved through the design, and selling motor vehicles.

The Automotive industry began in the 1890, and for many decades the United States led the world in automobile production. In 2009 China produced more twice the number of cars made by the USA in second place. As do most industries, and automotive industry had many rises and falls. For example, car production in 2009 was 12 percent less than it was in 2008. But in 2010 it grew by 26 percent compared to the previous year.

The market is won by low prices and high quality products, but most important part is marketing. Advertising, or bringing products to targeted potential customers, is crucial, and the best way of advertisement are social networks. Brand owners are not using social networks to the extent as they should, mostly Pinterest, for it is less popular than Facebook and Twitter. But they are making mistakes, especially Car manufacturers, for Pinterest is ideal for promoting automotive industry and their products. People like cars, and they enjoy being the first to post a picture of a brand new model or to share with their friends. So cars are basically really popular, for all ages and genders, for all types of people. That makes it easier for car manufacturers to target the audience, and Pinterest is a right place to do it. So, for commercial use by Pinterest and Automotive Industry , will certainly be a right choice.

Posted by Anwar in SEO, 0 comments

Everything You Need To Know About Instagram

When it comes to the social networks, Instagram is still fairly new and there are people out there who do not know how to use it properly. This puts many people off joining, but it is not difficult at all.

If they just took the time to have a look at the App and website, they will see that it is fairly easy to use.

If you want to join Instagram but you are put off by not knowing how to use it, then you should read ahead to know everything there is to know about Instagram.

What is Instagram?

Instagram is a social network that works with pictures only. When you sign up, you are given a profile and you can fill in some details about you, but after that, it is all pictures.

You take a picture, upload it to the App on your phone, or to the website on your computer and then you can give it a name, some tags, and you can even apply a filter.

You can choose to share the picture to other social networks, like Facebook and Twitter, and then once you push share, the picture is live and other people can see it on your profile.

Friends

Like other social networks, you can add your friends so that you see their pictures on your news feed and they see yours on theirs. They don’t have to be your friend in real life, but it is better to start off with people that you actually know.

You could also add businesses as friends. For example, if you like taking pictures of sneakers, then you can add all the brands and some of the famous collectors.

Then other people with similar interests will see you on their friends list and they will be more likely to add you as their friend. Once this happens, you will be branching out and you might have friends who you have never met in person.

Tags

You might be wondering what a tag is, since it is mentioned above. Well, a tag is a describing statement or name about your image. For example, if you have a picture of a hotel in Las Vegas, you can tag it with the name of the hotel and the location.

A tag always starts off with a hashtag, so it is easy to find. Then, users will search for keywords and your image will appear in the search results for that tag. Once more people can see your picture, you will start to get a lot more friends.

If you don’t add a tag to your image, then no one will see it. Only the people who are on your friends list will be able to see the image. If you want your images to be kept private, then this is fine, but if you want more friends with similar interests, then you should tag your images.

Limit

People tend to go over the top with their tags. They could have an image with over 20 tags on the image. The image will be listed in the search results for these tags, but Instagram will start to limit the amount of tags you use.

If you want to add more friends and reach more people, then you should use your tags wisely. You might be finding out which tag is the most popular and then uploading a picture for that tag.

Posted by Anwar in SEO, 0 comments

LinkedIn Now Emerging As a David to Facebook's Goliath

In the aftermath of Facebook's monumental let down of an IPO, a silver lining is now emerging from the fog and frustration in the form of a social media trailblazer that has managed to quietly become an industry standard even amid an atmosphere of cynicism and acid reflux. That silver lining is LinkedIn, the professional social network now 160+ million strong, touting 2 sign-ups every second. In CEO Jeff Weiner's own words, "LinkedIn is in the business of connecting talent with opportunity on a massive scale," and while they are already set to accrue a net profit of $ 70 million this year, or double what they generated last year, it has once again become refreshingly obvious that defined purpose is a key ingredient in the recipe of success.

Much of the latest buzz can be attributed to last month's cover story from Forbes, in which George Anders, a leading contributor, reported a very interesting factoid based on calculations using ComScore's Web-usage data and the public financial filings of LinkedIn and Facebook. He has determined how much in dollars and cents each of the two social media giants are able to collect for every hour each user spends on their sites. The final verdict – for every $ 0.06 cents Facebook pulls in per user an hour, LinkedIn is able to generate roughly 21 times that at $ 1.30. While Facebook users on average can spend somewhere between 6 and 8 hours per month socially connected in the digital stratosphere, LinkedIn users conversely average a meager 18 minutes in comparison.

This statistic, as Anders points out, starkly exposes key differences in how the two rivals generate revenue. Facebook is largely bound to monetizing user interaction on a face-to-face basis through ad revenue, which currently accounts for around 85 percent of the company's income. With their user base approach a cool one billion, that is certainly nothing to gripe about, but recent estimates have found that the average Facebook socializer will click on just one out of every two thousand ads, though this may likely change once their Exchange program rolls out.

Under Weiner's savvy direction, LinkedIn on the other hand, is in the mid of an HR revolution and has devised three main sources of revenue generation, with the now-prestressive Recruiter Account being the focal point of their business model. While subscriptions and advertising continue to play strong roles, the shining star has become their corporate accounts, in the form of 'seats', which can cost as much as $ 8,200 per year. Through these coveted accounts, major corporations like Adobe, which currently holds 70 recruiter seats, have access to the global network's best and brightest, where they can refine searches, target potential candidates and initiate the hiring process within hours, or minutes even. While 70 seats can cost upwards of a half a million dollars per year, LinkedIn's corporate account services have become so invaluable, they are absolutely saving companies like Adobe millions of dollars in the long term.

It seems this is not where their prowess ends, because according to another study from Hubspot, LinkedIn is also four times better than its two main competitors for generating business to business leads. They reported back in January that for 2011 LinkedIn held the highest visitor-to-lead conversion rate at 2.74 percent, well beyond the rates of Facebook and Twitter at 0.39 and 0.67 percent respectively. While more recent tallies have shown LinkedIn's lead generation rate to have fallen slowly from what it last year, they are still riding tall at the front of the line, which is attributed primarily to their sole and laser sharp focus on business related issues.

So while the tech sector has certainly taken a dive since May, things are still looking pretty sweet for LinkedIn even with their stock price tumbling around 12 percent since Facebook went public. Pumping an aggressive 33 percent of revenue into sales and marketing, the company is certainly fixed on global growth on a gargantuan scale. And with more than half of all US corporations actively engaging social media in the hiring process and the majority of professional recruiters turning to LinkedIn as an identifiable asset, the company's future certainly looks bright.

Posted by Anwar in SEO, 0 comments

Increase Your Twitter Following

My dog ??wants to go for a walk. "

"It's time for lunch, what should I have?"

If you're on Twitter, you've seen your fair share of these types of tweets, have not you? But there is more, way more, to Twitter than benign random comments. Twitter is a great business tool if used right. If used wrong, people will not follow you – let alone buy from you – and it will be a complete waste of your time.

Here are a few things I've observed when deciding whether to follow someone on Twitter or not:

Bio
If you want people to follow you, have a bio. If you do not have a bio, it's hard for others to tell at a quick glance what you're about. Do not make your bio one big pitch fest; that's sure to make people run the other way. Since you're using Twitter for business, have your bio say internet marketer, SEO enthusiast, writer, blogger, WAHM or whatever your business interests are. Keep in mind that people might find you through the search feature when they search for SEO, writer, WAHM, etc.

It's also nice to add your sense of humor at the end of your bio because when you make people chuckle, they're more likely to follow you.

Avatar
Please do not use the default avatar. Be a real person with a real face or even a brand logo. Many Twitterers will not follow you based on picture vs. no picture alone. Enough said.

Your Twitter Stream
What you tweet matters. When a potential follower clicks on your name they not only see your bio and picture, they look at what you tweet. Do you post only your promotions? That's an instant turnoff. Do you just tweet stuff out like you're not talking to anyone in particular? For example, are you only tweeting about your latest posts or articles you've written? People want to follow people who are having real conversations with others. They want to see that you respond to questions and help with problems. It does not matter how good the information is that you're sending out to Twitterspace, if it looks like you're not interested in communicating with real people, they're not going to want to follow you.

Bottom line – respond to other people's tweets, retweet other's tweets that you find value in, offer help, support someone who's having a bad day, and occasionally tweet your promotions.

Using Twitter successfully to grow your business starts with building relationships with others. But first, use the tips above to make your Twitter page appealing so you can grow your targeted followers. After all, you need to have followers before you can build relationships with them.

Posted by Anwar in SEO, 0 comments

How to Get Facebook Likes – 4 Proven Ways

If you’ve just set up a Facebook fan page, your next concern would most likely be how to get Facebook likes for it. Truth is, there are countless techniques out there that you may employ at some point with the time-honored trial and error approach. But if you want quick results, you should focus on these tested techniques for increasing Facebook likes.

Leverage Existing Networks

It makes more sense to devote your initial efforts to getting more Facebook likes to people you already interact with. Ask your relatives, friends, colleagues, employees, and online contacts on Facebook and other social networks to like your Facebook page. While it may be tempting, don’t jump to Facebook’s suggest feature for asking them to like your page. It’s wiser to stagger your like campaign prioritizing the people closest to you or are already familiar with your Facebook fan page and the business, service, product or brand you’re promoting. You can then proceed farther away from your social circle until you’re satisfied with the likes you’re getting.

Tasks:

· Include your Facebook page vanity URL in your email signature

· Chat with your online contacts about liking the page

· Post like buttons and a Facebook Like Box on your Website or blog

· Ask friends and relatives to promote your Facebook fan page if they can

Connect to Your Offline Activities

This is an often ignored method for getting Facebook likes, but connecting your offline activities and marketing efforts to your Facebook like campaign can be a very effective strategy. In fact, it’s a lot better to ask this as a favor in person than say, sending a request or email. Discuss your Facebook fan page and its benefits to the people you meet whenever possible. Include your vanity URL on your marketing and promotional materials.

Tasks:

· Include your Facebook like page URL on your business cards, brochures and ads

· If you have a brick-and-mortar store, post notices about your page on prominent areas

· Discuss your Facebook fan page on networking events you attend

· Find other Facebook like page owners in related industries to exchange links with

Run a Facebook Ad

This one will cost you some money, but if you’re serious about your Facebook like page campaign and you implement the ad wisely, you’re sure to see handsome returns. The idea here is to use Facebook’s in-house advertising platform to reach out to your target demographics and markets who might not find you otherwise. It’s actually rather easy, because Facebook’s ad wizard can help you whittle down your ad exposure to your desired demographic, i.e. people who have liked similar pages, live in the same locality, within your target age bracket, etc.

Tasks:

· Limited budget? Run ads only on select parts of the year when you need more exposure

· Align your Facebook ad with an existing promotion, limited offer or key development

· Run themed ads on special occasions and holidays

Post Exclusive Content and Special Offers

Ever heard of a reveal tab? It’s a custom Facebook page tab that serves as a default landing or welcome page for non-fans. In it, you can welcome non-fans to your page with information and a call to action for them to click like. But it you’ll definitely get more likes if you try to offer exclusive or premium content for liking your page, such as a discount, a free report, a great video or some other incentive. It’s used in a lot of pages, and is one of the most powerful ways to get more likes.

Tasks:

· Decide on what exclusive offers you can provide your likers

· Hire a designer or better yet, get a software to help you customize your Facebook page

· Don’t forget to monitor your success rates

Posted by Anwar in SEO, 0 comments