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How to Make Money Online Through Content Marketing

Have you ever thought of earning an extra income? The next question will always be how. But here is how to make money online through content marketing. What is content marketing and how does one make money through this method? All these questions have got answers in this article.

Content marketing is a strategic marketing approach focused on creating and distributing valuable content to attract and retain customers and ultimately drive profitable customers action. Content marketing is preferred to internet marketing since it is the internet marketing of the present and future. Many businesses are moving towards internet marketing.

There are many benefits of content marketing.

Content provides consistent value to your audience

Create an informative website, fill out your social profile this is important to your online marketing strategy. When people visit your website they are able to identify what you deal with in your business.

Content provides a sharable commodity

When something unique is brought to the table it’s better than merely pushing a product, your audience are likely to appreciate and share that information with their friends. This will definitely market your product which increases sales.

Content fuels your online marketing channel

Any little information can go along way. Content is like a stimulator to your online marketing business. A blog post on your website can be shared across all social media channels. The more content you post online the more your business grows to greater heights.

Through online marketing you are established as a go to resource by your audience

Giving customers information about your availability when they have questions is a good show. Internet marketing gives you an opportunity to demonstrate your expert as a go-to resource.

It nurtures relationships

You are given that opportunity to target specific portion of your audience. It doesn’t matter where they are in the buying cycle, along the way the relationship grows to greater heights. As the relationship grows, the sales also grow making the business to grow as well. It’s through that little content shared that makes the business flourish.

Content marketing drives repeat business

When you persistently help past customers, the more likely they are to continue doing business with you again and again. Thus the business will continue again and again for a long period of time.

Good internet marketing adds traffic to your web.

There are no media placement costs and most work can be done in-house therefore spending is kept low.

Posted by Anwar in SEO, 0 comments

Learn How To Make Money Online Through Pay Per Click (PPC)

With the growing technological world, almost every business has realized the importance of online presence. Therefore, they have started investing in SEO. You must have an idea about a new trend developed in Internet marketing in the last few years. Many of you have surely come across with several internet ads that promise you a lot of money with only a few clicks of the mouse in a day. But in reality, it is not as simple as that. Yes, you can definitely make money online but, it is necessary for you to first understand the underlying mechanism.

Today, you can observe a rapid transformation in the advertising this is because of the quickly changing technological world. The internet is playing a major role in this as now people sitting in any part of the world can easily access different markets that were earlier not accessible due to the geographic restraints. This has given birth to a new world of how to make money online.

If you are planning to make money online and want to be a successful marketer, it is an advice for you to include Pay Per Click in your marketing strategies. Make sure that your advertising help you to convey your message clearly to as many people as possible. PPC advertising is one of the best and easiest way to generate traffic and make money online.

As per calculated stats, Google enjoys 70% of the search engine market and on the other hand, rest of the search engines combined effectiveness is lesser than Google. Because of this, AdWords is termed as the most popular form of advertising for any business.

In the case of Pay Per Click, you pay only when someone clicks on your ad or goes to your business website. Although, you have to pay for every click on your ad but in return you will receive positive leads from all around the world that will help you gain more business. This is how more and more people all around the world will come to know about your products and services and you can gain business from them. One of the critical mistake that most often small business advertisers make is trying to make campaigns with less of research. You can easily put your ads online but making them effective and generating money from them is another thing. A proper understanding of testing, keyword research and constant tweaking of your campaign is essential to make your campaign a profitable one.

Posted by Anwar in SEO, 0 comments

Digital Marketing Online Certification Training Course – Get Certified by Google

Did you know you could get certified by Google? Google provides a number of Digital Marketing training courses to help enhance marketing skills, some of them absolutely free of cost! Digital Marketing courses are not only helpful to those working in the field but also incredibly useful to entrepreneurs trying to make it in this fast-paced business environment. It is crucial in today’s business situation to have a working knowledge of each and every aspect of the business, and while courses are widely available for a range of other aspects, Digital Marketing was a subject rarely touched upon.

However, Google is helping millions of like minded individuals worldwide with an interest in the subject by providing these free courses. We’ve mentioned the top 5 courses you can enroll in, with Google today!

AdWords Fundamental Course

Learn the basic and intermediate aspects of AdWords and advertising online. The course touches up on how to set up AdWords, manage a campaign and also teaches you how to measure and optimize your AdWords campaign. You can take on the assessment after going through the study material and earn a Certification from Google. The assessment consists of 65 questions that need to be completed within an hour and a half. To earn the certification, you’ll need to score above 80%. The test is also available to take again in case you don’t make the cut the first time.

Squared Online

This program is a 5-month training course, 6 hours per week. Squared Online is a Digital Marketing Leadership course created by Google in partnership with Home Learning College. You will be guided by Industry experts and the course takes a unique, practical approach for training. This is a great course for anyone looking to boost their Digital Marketing training skills. The course focuses on Evaluating the relationship between digital innovations and changing consumer behavior and communicating how this relationship will evolve in the future. You will learn how to propose how an organization can build an effective digital presence that concentrates on consumer engagement and organizational objectives and how to use data from a variety of sources to generate insights and make strategic commendations amongst other important skills.

AdWords Display Certification

This online course teaches you to create, manage and optimize Display campaigns. It will also help you take advantage of Google Display Network with Display campaign settings. The Pre-requisite to take this course however is to complete the AdWords Fundamentals Course, which covers the basics. You can take an assessment to earn the certification. This is a beginner course and the material is always online, meaning you can take your time to study and take the assessment as you please.

Google Analytics Individual Qualification

This Google course covers basic and advanced Analytics concepts including planning, analytics principles, implementation, data collection, configuration, administration, conversion, attribution, reports, metrics and dimensions. Once you study the material provided, you can do this on your own time and it’s free, you can take the Google Analytics Assessment consisting of 70 questions to be completed within a time period of 90 minutes. To earn the certification for this course, you will need a score of 80% and above.

Google Digital Unlocked

Having partnered with the Indian School of Business in Hyderabad and FICCI, the content covered in the course will provide a foundation for basic Digital Skills. The course begins right from the basics with an Introduction and understanding of Digital Media. You will learn how to plan online strategies, gain insights on new developments in the digital world, build an online presence, be noticed by ads, work with Analytics and much more. It’s a full ranged course and you can take your time going through the material. There are small assessments for every topic, once you pass them, you can move on to the next topic and complete the course to earn your certification.

Posted by Anwar in SEO, 0 comments

Online Marketing Tools – Avoiding the Pitfalls

There are many things to consider when deciding what online marketing tools you should use. The fact is that if you want to be thoroughly confused, do a Google search on the subject and you will find everyone and their dog trying to sell you something… and most of it is junk.

Online marketing tools are different for everyone and every niche but there are common strategies that all online marketers should use. Before I begin, I want to point out that these are my opinions of what online marketing tools should be used. This subject is a moving target and part of having an effective online marketing strategy is staying educated and informed about what is most useful.

The most important advice that I can give is to do your research. There are many facets of online marketing and each one has to be researched continuously so that you can make a well informed decision when it comes time to implement the strategy.

The best online marketing tools are ones that are set up previously before anyone knows they exist. What I am referring to is a well designed website or blog. My personal preference is to set up Word Press blog. There is a time to market the site but not until it’s ready. Don’t get me wrong, letting your Facebook, Twitter and other social networking friends know that you are working on it is fine. Just let them wonder in anticipation that something great is going to happen. Building up hype about what you are doing is one of the greatest online marketing tools there are. Just ask Apple and Steve Jobs… they are the masters of it.

Make sure you have the look that you want and all the links are working on your site so that you can keep people coming back for more. Once you launch is not only important to get them to your blog or website but more important to keep them there. If you have unoriginal content, broken links and disarray, you will just drive them away… and that is not good. One last thing on Word Press blogs…there are a multitude of online marketing tools embedded inside of Word Press in the form of Plug-ins. Be sure and utilize this resource because it can make or break your site.

Once you have your website or blog set up then it is time to implement the strategy or strategies that you feel are important to you. The best way of deciding on what tools to use is to do a self evaluation. A good way to start is to pick one strategy and master it before you move on to another. You only have one shot at making a first impression so make it a good one.

Some of the online marketing tools that can be used are article marketing, video marketing, affiliate marketing, social network marketing, link exchange and search engine optimization or SEO. Of course, the best way to make an immediate impact is to engage in all of these strategies simultaneously but like I said before, pick one of the online marketing tools, master it and move on to the next one.

Keep in mind that there are strategies inside of strategies. For example, there are ways of article marketing that will work and ones that won’t. Again…Do your research. This goes for every strategy that anyone could come up with. There is nothing more powerful than knowledge.

The most important thing to remember is… there is NO SILVER BULLET! Don’t get caught up thinking that there is a short cut in your strategy and development of your online marketing tools…. There just isn’t. The good thing is there are people out there that are willing to help you if you need it.

For more information, visit http://kellynorris.com/articles/online-marketing-tools-%E2%80%93-avoiding-the-pitfalls/

Posted by Anwar in SEO, 0 comments

Make Money Online

In today’s economy a lot of people are wondering how to make money online. The secrets to making money online are the same as making money in the “real world”: Hard work, creativity, innovation and knowledge. The Internet is the real world, it just has some aspects that allow a person of lesser means compete with people with much deeper pockets. That is its biggest draw.

Hard Work

Perhaps the biggest myth to making money online is that you don’t have to work hard. This is far from the case. In fact, in the beginning you might be working harder than you are now. Most people who succeed online do so by working very hard work at whatever project they are doing online. They did not just put up a website and sit back and wait for checks to flow in. They worked hard to get their businesses off the ground and were rewarded for it. A person who wants to make money online will have to commit several hours a day at least and lots of sweat equity to the project. If you’re not prepared to work hard forget about making money online. You have a chance to make a good deal of money online but you do have to earn it.

Creativity

The people who make the most money online are those who come up with new ideas and concepts. Whether it’s SEO marketing, blogging, selling through Twitter whatever somebody had to create it. The biggest fortunes will be made by those who are willing to create something new and work hard at it. This has been the case in the “real world” for some time. It was Bill Gates who decided the PC need a new operating system Now he can give away billions and not miss it. The same creativity takes place now on the Internet.

Innovation

After the creators the people who make the most money online are the innovators. These can be those who come with a new idea or those who have the courage to try and implement a new idea. If an innovator sees something new that looks like a big money maker they try it, they adapt it and they start doing it. In many cases innovators simply take somebody else’s idea and run with it. Next time you see a really great money making idea don’t just try to figure out how you can get in on it. Instead, try to figure out how to do it better. That will make you an innovator. It was Henry Ford who realized cars could be made efficiently with an assembly line process. That innovation changed the way cars are built.

Knowledge

The old saying that knowledge is power has never been truer. The online world is all about knowledge; those who have the most knowledge will succeed online. That means learn as much about your business or product as you can. Read, do research online, talk to others in the business, or develop a mentor relationship with a more experienced marketer. Do whatever it takes to get more knowledge and you make money online.

Posted by Anwar in SEO, 0 comments

7 Free SEO Tools to Improve Your Rankings, Measure Your Competitiveness and Succeed Online

A quick search on the Internet for search engine optimization tactics will bring up a variety of different tips, suggestions and guidelines. With so many conflicting ideas, it can be difficult to know where to turn for a real expert opinion. For a fresh look at successful SEO principles, try following examples from what the most successful bloggers and companies are already doing. Check out this list of free SEO tools that can help you to start obtaining better results.

In order to get the most from these tools, you’ll need to take note of a few general areas within the field of SEO. By focusing on these particular principles one at a time, you can easily implement a new strategy that will take care of itself in no time. Consider focusing on your keyword optimization, links and publicity and the quality of your content. When your site is properly optimized for keywords, users can easily find your pages from a simple search term. Links back to your site from other credible sources lend you authority, showing users that your site deserves to be trusted and improving your rankings in the eyes of major search engines. Finally, the quality of your content is also essential. You need to deliver excellent content consistently if you want to provide value to your visitors and show search engines that your site is worthy of traffic.

Though you might eventually want to invest in a premium service to track your efforts, the following free SEO tools are fantastic resources for anyone beginning a new website or blog, as well as for the users who like to try a new strategy before laying down the cash. Check out these seven popular tools that can help you improve your rankings and bring you more traffic.

1. Wordtracker

With Wordtracker, you can easily figure out what search terms your customers are looking for with their keyword tool. There is also a feature that allows you to see which of these terms are not being targeted by your competitors. For owners of new sites and blogs, Wordtracker also features a tool that can help you find keywords for your site and figure out when and where they should be used on your site. Wordtracker is a great free product for anyone looking to get started in keyword optimization.

2. KeywordSpy

If you’re interested in coming out on top over your competitors, the search tools in KeywordSpy can help you. KeywordSpy offers users the opportunity to figure out the keywords a competing business is using, as well as to see how much the other company is spending on Adwords. You can also look for popular keywords and tips on integrating keywords into ad copy in order to improve profits.

3. Xinu Returns

Users who need a good all-around tool will love the simplicity that Xinu Returns offers. This option focuses on helping you to figure out your page and SEO ranks, while also helping you determine where your backlinks are coming from. With options to check out your own site and others, it’s easy to track links, bookmarks and rankings in one simple place. Xinu Returns makes SEO easy, saving you time and streamlining your efforts.

4. Compete

Compete is specifically designed for users to track their competitors and compare their standings. You ‘ll receive access to analytics on searches and traffic numbers for other sites, which can help you determine how much progress you’re making with your other SEO efforts. Whether you’ve been blogging for three months or three years, you can benefit from the search tools and reports offered in Compete. The information you’ll receive can change the way you view your own site and help you to get a clearer picture of your efforts.

5. Website Grader

Though you can easily compare some numbers yourself with tools like Compete and Xinu Returns, the tools offered in Website Grader can save you time and trouble. Website Grader is easy to use and gives you instant results. You simply put in your own web address, along with several of your competitors, and you’ll receive statistics and a grade to tell you how you’re doing. In addition to giving you numbers and reports for traffic, Website Grader also shows you your results in social media and SEO. This is a great way to get an all-around review of your SEO efforts and to study up on what the competition might be doing better.

6. Seomoz

For the entrepreneur on the go, Seomoz is an easy to use toolbar that can easily be activated while visiting any website. When you use the toolbar within the Mozilla Firefox browser, you can instantly receive analytic data each time you open up a new website. You’ll get a great overview of the page while you browse, allowing you to investigate further or move on quickly to the next source. When you’re looking for your competition early on, Seomoz is a great way to figure out who you’re really up against and who you should be paying attention to.

7. SEO Book

SEO Book is a great comprehensive source that shows you numerous premium and free SEO tools. You’ll find information easily categorized and searchable so that you can find a tool for any of your needs. Be sure to check out their RankChecker tool to see how your keywords are ranking in the search engines.

And now I’d like to show you how to piggy back off of major Social Media websites to get top ranking results. click here: Social Media Optimization

Posted by Anwar in SEO, 0 comments

Make Money Online

Where ever you are and whatever you do, money is always needed to buy food, shelter and clothing as well as other important things that we need. For us to have money, we work hard to provide for ourselves as well as for our family. Some of us might engage into business to have extra income to support our daily needs.

But when it comes to business, there are hundreds of types of business that we can engage to and one of this is the online business. This is one of the most successful at the same time very competitive way of doing business.

Large companies as well as small businesses are now engaging into this business since they have found out that it is one of the most convenient at the same time less cost than the usual businesses. All you need to have is the product; own computer and internet connection and your business can run 24/7.

Search Engine Optimization or SEO plays a big part in online business. If you can drive traffic to your websites and convert prospect costumers to buy your products, it will be huge leap in your business career. Yes, everyone can start their own business as long as they have the money, but it is not everyone who comes out a winner in this business.

But creating this type of business may be simple and easy but without the basics and enough knowledge in this business, it is very complicated. Why? Online business involves a lot of techniques at the same time software to help you and your website get noticed. With a competition of up to a million, you will have a lot of problem getting noticed.

With the right tools and techniques used, you will get through the first hurdle of getting noticed. Fast Track Cash is one of the SEO tools that is used by thousands of online marketers who have been trying to get pass other websites and hopefully get noticed.

So before you start creating your websites and buy all the software you can get online, you first need to have the basic background in online business. This is not to scare you from having your own business, but this is to help you understand what really an online business is and be successful in making money online

Posted by Anwar in SEO, 0 comments