Seo is of course search engine optimization, but it makes for a whole lot easier typing if I do not spell it out! But seriously, seo is pretty important.
Seo is one of the most important things you can do for traffic generation long term. You see, in the short term, seo is not really that important. When you are first getting started, you really need the direct traffic, and you need it fast. Seo can takes months to take effect, and sometimes it moves up and down. You are number one for weeks and then you fall out of place. It just happens – but when you have many pages and many sites it affects you less than when you first get started and you only have a few sites.
Seo is just really a long term strategy, but the changes take awhile to take place – so you have to work on it now, while you are small, and it will help you get big. That is the bottom line. You have to work on seo now.
So what are the first 2 steps to seo?
1) You have to have your keywords on your web pages. I like to have my keywords on my titles, in my content, in my heading tags, and in my description tag.
2) You have to get backlinks to your web site. I like to use article marketing and web directory submission to do this. Article marketing can create faster inbound links than web directory submission, but the web directory submitting can help you get longer lasting links.